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The Smith faculty
is the school’s greatest strength. Smith
has added more than 80 new faculty
members over the past seven years, many
of them coming from the world’s premier
research institutions. These men and
women were recruited for excellence in
research and teaching and their ability
to advance the school’s netcentric
agenda, which explores the ongoing
transformation of business through
world-wide digital information networks.
In order to move from research
excellence to greatness, however, the
Smith School of Business must continue
to recruit internationally recognized
senior faculty and rising stars by
dedicating increased resources to
endowed chairs and professorships. The
school must also encourage existing
department capabilities by increasing
funding for faculty research and
strengthening support systems for junior
faculty.
Spotlight

Roland Rust
David Bruce Smith
Chair in Marketing
Co-Director,
Center
for Excellence in Service
The Smith School
marketing department received a boost in
2000 with the appointment of Roland Rust
as the David Bruce Smith Chair in
Marketing. A renowned expert in the area
of customer-focused marketing, Rust
created a center devoted to its study,
the
Center for Excellence in Service.
His prodigious scholarship has garnered
many awards including the American
Marketing Association’s Gilbert A.
Churchill Award for Lifetime Achievement
in Marketing Research and the
Distinguished Marketing Scholar Award
from the Society for Marketing Advances.
Rust’s
customer equity model has been
adopted by three of the top 10 Fortune
500 companies as part of their marketing
strategies.

Albert “Pete” Kyle
Charles E. Smith
Chair in Finance
Albert “Pete” Kyle, one of the
foremost financial theorists in the
world, joined the Smith faculty in 2006
as the Charles E. Smith Chair in
Finance. He is best known for creating
the “Kyle Model,” which provides a
foundation for the modern theory of
market microstructure, a subfield of
finance dealing with the process of
price formation in financial markets.
Kyle’s previous acquaintance with the
school was a factor in his decision to
join the faculty. He says, “I knew
almost all the members of the finance
faculty from meeting them at conferences
and seminars and reading their work.
Smith professors are quite visible
internationally.” The professor plans to
take special advantage of the school’s
proximity to Washington, D.C., to
explore public policy issues relevant to
his long-term research interests,
including the regulation of bank and
non-bank financial intermediaries. Kyle
joined Smith after serving as professor
of finance at the Fuqua School of
Business.

Ritu Agarwal
Professor
Robert H. Smith Dean's Chair of Information Systems
Founder and Director of the
Center for Health Information and
Decision Systems
Dr. Agarwal has published over
75 papers on information technology
management topics in journals. She also
has has worked extensively with Fortune
500 companies including 3M, Freddie Mac,
Dow Chemicals, Rohm and Haas,
AstraZeneca, NCR, and others on a
variety of research and consulting
engagements and made several
presentations to groups of senior IT and
business executives. Recently she
gave testimony to the National Committee
on Vital and Health Statistics (NCVHS)
where she discussed her research ( with
doctoral student Corey Angst and CapMed)
on early adopters of electronic personal
health records, their usage patterns,
concerns about privacy, and the value
patients derive from this technology.
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