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Memberships
The Center for Excellence in Service
has partnered successfully with diverse corporations
and organizations over the years, and
these memberships enable CES to conduct
an influential body of research that promotes
the objectives of its center
members
and affiliated organizations. This membership presents a number of
benefits and there are different levels
of memberships, as outlined below.
MEMBERSHIP BENEFITS
Service Strategy
The Center for Excellence in Service
focuses on the development of cutting edge,
customer-oriented service strategies that
accelerate the effectiveness of the Center
Members' Service initiatives. A talent
base of over a dozen world-class faculty, as well
as Ph.D. and MBA students, helps Center
Members develop practical service strategies
to improve service, increase customer satisfaction,
customer loyalty, customer lifetime value,
and customer equity. The Center strives
to deliver flexible, wide-ranging, multifaceted
solutions to these and other service strategic
challenges.
Service Research
The Center for Excellence in Service
leverages the expertise of its renowned
faculty members and students, both from
within and outside the Smith School, to
develop and execute joint Member/Center
projects. From service marketing to consumer
research to data mining to e-Service to
CRM, the faculty offers Members a diverse,
interdisciplinary perspective on emerging
Service issues. Center conferences and journals
provide Center Members with access to the
latest thinking in service.
Service Networking
The Center for Excellence in Service
provides Center Members with the opportunity
to interact with leading Service executives
from other organizations, providing Center
Members with a variety of networking forums
that may spawn innovative strategies and
approaches to Service challenges. The Center
investigates and benchmarks industry best
practices in Service and supports a framework
for collaborative problem solving.
Recognition as an Service Leader
Collaboration with the Center leads Center
Members to be recognized as leaders in
Service. When desired, the Center publicizes
the Members’ Service innovations, and their
leading-edge research and strategy, both
online and in traditional media, in news
releases, academic publications, and the
trade press.
Other Specific Benefits
MBA Team Projects – The MBA Consulting
Project involves a team of 2-5 students
working on a project for one semester. Generally
these projects are done mostly on campus,
with visits to the company as necessary.
AMA Frontiers in Service Conference
– This is the world’s leading annual
conference
on service. The annual conference is held
in the Washington DC area in odd years,
and elsewhere in even years.
Faculty Research Projects – One or more
faculty members work on an applied research
project of current interest to the sponsoring
Center Members.
Doctoral Dissertation Research – A Center
Ph.D. student specializing in Service does
his/her doctoral dissertation research on
a topic of current interest to the Center
Member.
Subscription to Journal of Service Research
– Center Members receive a free subscription
to the
Journal of Service Research.
Additional Consulting Services – Additional
consulting services are available from Center
faculty at a reduced consulting rate.
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MEMBERSHIP
LEVELS
PLATINUM
Service Strategy
- Faculty strategy or research project
on a subject of the organization’s choice
- MBA team project on a topic of interest
to the organization (Spring)
- “Open Door” visit policy
Service Research
- Faculty strategy or research project
on a subject of the organization’s choice
- Journal of Service Research
Service Networking
- AMA Frontiers in Service Conference
Service Leadership
- Center news releases
- Center Web site
Other benefits
- Additional consulting services (at reduced
cost)
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GOLD
Service Strategy
- Doctoral dissertation strategy or research
project on a topic of interest to the organization
- MBA team project on a topic of interest
to the organization (Spring)
- “Open Door” visit policy
Service Research
- Doctoral dissertation strategy or research
project on a topic of concern to the organization
- Journal of Service Research
Service Networking
- AMA Frontiers in Service Conference
Service Leadership
- Center news releases
- Center Web site
Other benefits
- Additional consulting services (at reduced
cost)
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SILVER
Service Strategy
- MBA team project on a topic of interest
to the organization (Spring)
Service Research
- Journal of Service Research
Service Networking
- AMA Frontiers in Service Conference
Service Leadership
- Center news releases
- Center Web site
Other benefits
- Additional consulting services (at reduced
cost)
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